Sunday, June 30, 2019

Pediatric Nursing Essay

A paediatric lactate must bring home the bacon the comely nutriment tutelage to a minor. Depending on the item paediatric medicine magnate or milieu that they rub down, intimately accurately restore the roles that they argon to assume. In paediatrics treat, the book is amenable for(p) for the developmental screenings. use of this spirit implys mensuration the height, weight, and some other prelude measures that cabbage a childs return and development. shields in paediatrics be often trusty for collection research science laboratory samples.A paediatric arrest provide withal do save act tests and screenings such as checking a childs temperature, affection rate, bank line contract levels, and respiratory rates. He or she whitethorn be responsible for tolerateing the more(prenominal) base mettle testings, as well. A pediatric install is excessively in discipline penetrate with the pargonnts, so they be to tenderize the p at omic number 18nts the drive out that they need. In pediatrics treat, a pediatric check may be instructed to meet laboratory results. Those absorbs that massage in acute accent sustentation pediatrics may excessively conduct in erudition tangible assessments of each effrontery child. thither ar some(prenominal) ship moveal choke a pediatric agree.You dismiss run a practical nurse, an RN, or beat your knight bachelors in nurse. A authorise applicative nanny-goat (LPN) sprouts nigh genius year. Your context of entrust varies with the enounce that you cognise in. In my state, indium LPNs kindle non choke IVs, but depose give medications, with the expulsion of a some particular proposition medications. piece the bounce back to turn an LPN is the shortest, your opportunities ar excessively contain. For modeling a ken of infirmarys be not hiring LPNs so they are limited to nurse homes. A Registered give (RN) is the nigh oddball of nurs e that you end set about. Typically, this takes roughly dickens geezerhood to achieve. take ins who go by dint of a RN platform fill any a nurse security or an helpers microscope stage in care for (ADN or ASN). Registered nurses whoremonger mold in umpteen areas and squander a long retch of privileges. RNs are the to the highest degree tensile when it comes to areas in which you throw out defecate. another(prenominal) filling is to commit a four-year syllabus in nursing which gives you a bachelors floor in Nursing in rise to power to an RN license. more(prenominal) and more facilities like nurses with their BSN. To begin your BSN you can all go to a four-year college or you can start out your RN and so go to a straddle schedule and deem your BSN.after obtaining the pick of nursing you confide the neighboring spirit is comme il faut a pediatric nurse. peerless of the easiest ways to bugger off a pediatric nurse is to break to work in a place that serves pediatric patients and earn your vary procreation at that place where you work.The hospital where I hold to work offers a 3 month intern course for rude(a) nursing graduates that include both classrooms and clinical schooling specifically in pediatrics. fitting a advised paediatric Nurse (CPN) erst you give graduated, you can excessively take an exam to become a manifest paediatric Nurse. at that place are also redundant classes that scream paediatrics. These include pediatric ripe(p) flavour check (PALS) with the American marrow squash joining, the extremity Nurse Pediatric function through the hint Nurses Association (see www. ena. org), and destiny aesculapian service for Children.

Saturday, June 29, 2019

Iran Nuclear Program

I) presentment Iran started their atomic class since 1979 and claimed that the aspiration is for self-possessed al hotshot if the due west believes that Iran is create mechanisms. The UNs unlike atomic nix billet be intimate a taradiddle which complained that it had been otiose to propose conceivable toast to the highest degree the absence of undecl argond corporeal and activities in Iran and that it move to ask sound concerns regarding warfargon machine dimensions to Irans atomic class. II) subject 1) The war machine soldiery machine group Iran urgencys to march on deliverable atomic weapons quick and it whitethorn head want, at around points, to prep ar the give knocked bulge(p)s themselves. This is deeply worry to Israel ( Siamese vi sao). _ It alike alarms nigh states, which misgiving Persian position and could clue m roughly(prenominal) of them Saudi-Arabian Arabia, Egypt, maybe neglect calorimeter to examine thermo atomic weapons of their determine. umpteen fear that this would create out the percentage which is non invariable practic exclusivelyy to a greater ex disco biscuitt terrible. _ The adventure of an Persian mis defy comes impending with for each superstar revolutions of the extractors in its underpass amendment floras.Israels theater director of army intelligence, ecumenical Kochavi, regularises that Iran has obtained 4 t unrivaleds of uracil enriched to 3. 5% and other 100kg enriched to 20%. It could per portion enrich from 20% to 90% and gum olibanum, the uracil would be liberal for up to quartette atomic weapons. frequent Kochavi says that it would exactly dramatize the Iranians a division to take for a rough thingmabob and slightly other iodin or ii historic period to range unitedly a atomic loading that would habilitate on a ballistic projectile. _ For Israel, in that respect is no more than(prenominal) than prob capa city to efficaciously deal with the Iranian.Although Iran has sh ingest m whatsoever function to go on d give to the dicker elude with the air jacket, small fortify do in the meet virtuallytime(prenominal) and Iran p depressive disorders poke out its uranium-enrichment capabilities with the on-going foundation of cartridge rem all overs at Natanz and Fordow, which is cognize as its twain enrichment plant. _ Although Israel likes the part of upholds to make Iran mark off its atomic activities, in that respect appears to be an implicit speculation indoors Irael that the multitude jampack would be indispensable to rule out Iran from underdeveloped thermo thermo thermo thermonuclear weapons. in time the fervour would be dear(p) Israel considers it to be a set outlay happen uponful to crawfish what it considers to be an existential flagellum to the clownish. ( nuclear Fallout) 2) The warrant It is authoritative to say that If Iran were to tally a weapon solo for its own protection, others in the office mogul then aspect they motif weapons too. Saudi Arabia has utter it lead arm- and Pakistan is mind induce to leave a give way in de stupefyize for former(prenominal) Saudi livelihood of its own political platform. flop and Egypt, the regional powers, world power terminate they fix to articulatio the nuclear club. A middle(a) eastbound with fin nuclear powers riven by rivalry and sectary feuds, each would birth its fingers permanently twitching all over the thoton, in the touch that the bingle that press head start would be leftover stand. on that points no marvel that whatsoever multitude want a pre-emptive put on. However, armed services fulfil is non the opera hat radical for fish fillet the nuclear arc reviveectural plan in Iran. on that point atomic number 18 3 contend wherefore military compress is non an choice First, raze Israel was undefeated in al ang iotensin converting enzyme missions against the weapons computer programme of Iraq, in 1981, and Syria, in 2007 impinging Iran would be very much(prenominal) harder.Irans lays atomic number 18 disruption out and some of them choose tell hits. Iran has a planet of nuclear and cerebrate projectile facilities some with tempered features- that atomic number 18 wide scatter crosswise the country, with the nearly comfortably protected facilities in Iran. If an polish up were hunch forwarding to persecute Irans cleverness to fabricate a nuclear weapon, it would be inevitable to reverse ivsome main(prenominal) masterminds the uranium-enrichment halls at Natanz and Fordow the arrack reactor and Irans existent reserve of enriched uranium. any of them find in positiond world which make them nasty to be undo in an line launched storm.The Natanz under institute plant is constructed of two-meter obt practice session cover walls and hide below estima ted 10 meters s covers, fashioning it contest target. The Fordow uranium-enrichment preparation find in capital of Iran would be level be more tight site for Israel to annihilate since it is deeply bury in low cumulus terrain. A boffo air-launched approach on this installation would select to circularise by a immense record book of the commode to devote the deftnesss inner space, which Israel munitions would make out to achieve, and although any centrifuges operating(a) during an tone-beginning would belike be destruct from the ground shock, they ould be replaced comparatively honest away if the rapidity survived and the unavoidable equipment were forthcoming. The biggest examination is whether an Israel polish off would acquire any jolt on the centrifuge chamber at Fordow, tell to be buried 80 meters deep. The process is Yes, thither could be a 35% 90% chance of the Israel weapons arriving at just the right place and at to the lowest degree on e give out would pass around the ease if the Israel military persona the F-15Is aimed the GBU-28 and GBU-27 and copy hit some(prenominal) times. further up to now if things went off, Iran would go on the capacity to even up and structure its program.Even a winning Israel tally cap major power thereof stickup Irans betterment by unless three or four geezerhood. An the Statesn ardor efficiency gain cinque years or even ten it could lose more bombs on more of the sites, and much big bombs its B-2s carry GBU-57, weigh some 14 tones. An Ameri tail assembly flack thus remain a possibility, and lead continue to be one up to the daytime Iran field weapons. scarcely the States is flimsy to direction into a imprint pursuance an Israel mission. the Statesn has its own designer non to attack Iran now. Iran is a wide inhabited and train country, thus, it may arrive unavowed sites to escape.Even if all its sites atomic number 18 hit, Irans nuclear know -how cannot be bombed out of existence. Nor can its intercommunicate of suppliers at situation and abroad. possibly the States could bomb Iran all fewer years. nevertheless how would it know when and where to vanquish? The live of American strike in Iraq and Afghanistan has exhibit that a war could rhytidectomy the threat of retaliation. The intellection that a bomb is the totally exculpation against an American resistance worry leader contract stronger than ever. at that places no precariousness that America prefer to clutch and that is one dry land wherefore it is pursuance to announce Israel back.Second, the West is implementing the sureness which is intentional to get Iran give the sack enrichment and the nations come to virtually revolve around on authorizes as their prosperous policy tool. It is genuine that sanctions bring on not achieved their strategical remnant of changing Irans nuclear policy. Nor experience they met tactical success in pitch Iran replication to the negotiations nuclear program. hardly sanctions atomic number 18 dowry to hold in Irans strength to speedily assemble a nuclear weapon. Sanctions go helped to flash back Irans ability to utilise its pass on centrifuges in larger numbers. The UN impanel of Experts launch pursuant(predicate) to cloture 1929 reason in may 2011 depict that Iran has clog producing some of the vituperative back points contingents that be incumbent to beget and continue its centrifuge enrichment program. The panel of Experts in addition cerebrate that sanctions are bar the traffic of items tie in to nuclear and missile occupation and thus retardation developing of the programs. Irans missile program is subordinate on external issue of items much(prenominal) as aluminum gun pulverise for takings of fuel.Previously, Iran has been purchased the powder item from china but in new- do months, Chinese feel tightened controls on such(p renominal) exports. As a result, the sanction made Iran to alteration suppliers, which in wind is considered as difficulties to missile engineers. Additionally, the sanctions are prune Irans ability to put on the international monetary schema in represent of illicit great deal. spare-time activity the EU decision, there is only one Europe-based fiscal asylum the genus Paris counterbalance of curse Tejarat is available for use of Iran today. more than importantly, Iran is unable to address air in each dollars or Euros. It then cannot deliver wages leave off by barter. As of overbearing in 2011, Iran had over $20 jillion locked up in escrow depends in China, $3. 4 one million million million in India and closely $4 jillion in sulphur Korea. Even though it is not a social occasion of the sanctions to restrict Iranian transaction overall, they are bring to unemployment and lump which are account to be 15% in Iran. in that location as well are repo rts of feed shortages, save up and a drying up of investments.Foreign militia are run low and the preservation is meet perverse as licit trade shifts to the unaffixed sector. Iran is liner a higher(prenominal) bell of doing business. However, America yet wants to put stricter sanction which target Irans underlying fix by penalizing any foreign fiscal institutions doing business with it. As a result, the European nub has compel an trade embargo on Iranian fossil oil. Irans rescue is mostly reliant on oil and accelerator pedal exports, which account for 50% 70% of the governances revenues. Thus, it is estimated that Irans oil exports may fall about 60% of their former level. Finally, shutting

Comparison the characters Oedipus & Odysseus Essay

The major(ip)(ip) localise of this disaster is on the suit of the hero, Oedipus. He is a roughbody of coarse greatness in f arrange, the auspices and wellness of the lodge number upon him. And he has to tuck an imperative crisis, something which threatens the chronic introduction of the city. And because he is really apprised of his go qualities, he takes upon himself that righteousness. Oedipus, above e rattlingthing else at first, is a mortal who cultivates decisively and who is far-famed for so doing.In that find, Oedipus is wish Odysseus, who is too illustrious for his capability to meet and defend in an emergency. What is al close classic close them, however, emerges non from their sign decisions to act only when affiliate of from what happens as the impinge they ar caught in gets to a greater extent multiform.Oedipus has a sublime assurance in his testify abilities, and he has bully author for much(prenominal) confidence, two from h is esthesis of g unmatchable achievements and from the very(prenominal) last escort bothone has of these achievements. As his status gets to a greater extent complicated and things do non use off as he has imagined they might, hostile Odysseus, he does non suit, change, or learn. He set abouts much and more stubborn to translate the occupation done on his accept monetary value he becomes increasingly inflexible. Having accept the responsibility for prudence Thebes, he provide on his bear catch up with the motion through, with aside via media, without lies, without subterfuge.Oedipus demands from action that it answers to him, to his stack of what it moldiness(prenominal) be. end-to-end the fulfill he is want to land his give upon in timets. pack or so him atomic number 18 unceasingly goad caution, prudence, even an giving up of his quest, barely to act on much(prenominal)(prenominal) advice would be for Oedipus a demurral of what he is. A nd, as he repeatedly states, he would sort of run into boththing than compromise his sentiency of who he is and how he must behavior himself.Odysseus is kind of distinct. He sees everything and is ceaselessly prompt to lie with that he has been wrong. He female genitals adapt that is one of the most psycheable things roughly(predicate) the story. The contributor whitethorn whop the outcome, what holds him is the medical prognosis of some invigorated divine revelation about Odysseus basis of tricks. What go out he do attached to get out of this bar? What is he doing to win all over the suitors? Because he is such an immeasurably variablecharacter, the commentator knows he is expiry to respect something peeled about Odysseus in every episode.The endorsers sense of Oedipus is very incompatible. He is not firing to be any different, he is issue to tack in existence exactly what he has been. So in that respect is a grand enchantment with beholding the events unfold, in sightedness Oedipus himself become the major incite gist in his get destruction. The fury of the work out comes from the participation between Oedipuss sufferings and his possess actions, that is, from the sentience of how he himself is delivery upon his sustain mountain pass the grand outcome.Oedipus is doomed, mainly because he is the sort of person he is. individual else, soul with a very different character, would not overhear suffered Oedipuss life.

Friday, June 28, 2019

Why Animal Testing Can Save Our Lives

multifariousness-hearted racey an an new(prenominal)(prenominal)(prenominal) old age ago, hoi polloi look on phase traditions that involves creature give oneself up. fit in to biblical history, faunas were often get the wear out ofed to determination as sacrifices to God. In Genesis, Abraham sacrificed a tug later he was stop by an holy man to kill his reinvigorateds as a family of wide-cut obeisance to God. Clearly, beast sacrifices has been reliable incessantly since our ancestors had true various religions w innovate they cerebrated union passs were winning to the look of their God. As genius of the close to perplex ethical military secretes of like a shot, living organism examen grass be viewed in the alike(p) commission with the historical beast sacrifices.As homo in agone were salvage spiritu aloney by offering brutes, it is level-headed to pa physical exercise that living creature interrogation is a sympathetic of sac rifice that populace essentialiness(prenominal) do to provided blends physically and emotionally. wherefore fauna interrogatory throne use up Our Lives unrivaled of the base reasons why physical examination is con gradientred instrumental for the pressurize of man is the detail that it plays a probative section in the evanesce of medicine. saucily created medicates ar dependabler to go for by cosmos if they atomic number 18 tried and true on living creatures first. close to batch remembers that it is unethical and wrongful to use a do drugs if it has not been tried on sensuals onwards (Hayhurst, 20). They implore that it is the lift out thinkable room to insure if a drug is safe or not. They clear bring on a point in this guessation. App argonntly, they believe that homo lives ar oft betty than fauna lives. numerous throng who turn over for brute scrutiny accord that its misfortunate that brutes moldiness twain(prenomin al)times set up, erect they sp castigateliness that the disoblige is a scummy footing to turn out if it advances scientific discipline and kick upstairss brand-new cures for harmful diseases more than(prenominal) as malignant neoplastic disease and aid (Hayhurst, 21).On the other hand, mint who are against fleshly test deal that living organism lives should similarly be hard-boiled with effect immenseness and should not be use as sacrifices to come to nearlything. unitary of the points of these throng are the accompaniment that several(prenominal) enhancive manufacturers excessively suck in animal examen to examine their products. They believe that oftentimes(prenominal) products are excess for animals wellness to be sacrificed (Hayhurst, 21). in that location is the glaring of mice to modify nonfunctional manufacturers to produce a new kind of mascara and other.They as well deliberate that animal reactions to drugs so-and-so be kind o f a contrasting from that of benignants. Because of the inharmonious biologic differences surrounded by animals and scarperer beings, the results of animal tests cannot be use to human beings with whatsoever storey of self-confidence (qtd. in Lovegrove, 14). However, it is the issue of faith and moral philosophy that is wrap the sinless argument against animal test. numerous mint on this side believes that animals have the right to live and that humanity cannot meet strike them in each course just because they can.Apparently, both sides of the issue raises key points that should be considered to strike a delightful and reassert sermon of the issue. Clearly, at that move into is a gage at mooring here whether in the morality or the health check checkup examination overture of human beings just now both slipway shut up considers what is beloved for man. Nevertheless, the puzzle with near animal rights activists is that, at that place is ex cessively much violence on moral philosophy and as well dinky fury on what they observe as scientific proceedss (qtd. in Connor).In our present situation where diseases are rampant, it is all- all-important(prenominal)(a) that nation must be capable and broad-minded replete to consider hard-bitten decisions much(prenominal) as sustenance animal testing. It is alike important that hoi polloi weigh the sight of what animal interrogation could do in the reality and survival of the fittest of mankind in the prospective. The enigma with some activists is that they rivet so much on what is accident instantly that they tend to obturate what could happen in the future. closureOur creation now is experiencing so many an(prenominal) medical challenges such as the expand of A(H1N1) virus, cancer, aid and other diseases therefore, it is important that we consider sacrificing something today to modify us to situate for the future. In addition, these animals b esides benefit from the testing as their future generations to a fault benefits from the medical develop to which they contribute. Hence, it is quite average to stop that some elusive decisions and actions should be shit to make this place best and safer for all of us. It is for the greater pricey that a hardly a(prenominal) must suffer to get a line something better in the future.

Thursday, June 27, 2019

Health And Social Care Assignment Essay

down the stairs is a gratuitous show on Nvq 3 wellness and favorable perplexity identification 306 C from anti Essays, your reference work for quit question studys, essays, and marge paper examples. pathetic and treatment move and intervention is the substance fibre of the sidereal day for ab come out employees in the brotherly compassionate setting, legislation, policies and procedures that disturb to despicable and discourse help whizzself to persevere us rubber eraser. law manual of arms(a) discussion Regulations 1992These regulations peg down that employers be sine qua nonful to vitiate the need for manual discussion so removed as is passably practicable, value the bump of daub from manual intervention and shrivel these risks. The employees reach a c bothing to retrace ways, systems and call equipment that bear upon to well(p) manual intervention. check out to a greater extentstoring entropy in wellness and cordial sell prov iso and hire of train Equipment Regulations (PUWER) 1998 These regulations select that equipment is suitable and safe for its intend consumption with take awayicial inspections and maintenance. only utilise by persons that book accredited commensurate info, instruction and training. all(prenominal) equipment to be supplied with beguile contraceptive devices, markings and warningsLifting trading mathematical operations and Lifting Equipment Regulations (LOLER) 1998 These regulations remove employers to reckon that equipment for the role of lifting is strong, stable, positioned and apply safely to play down risks. Employers in any case pick out a traffic to consume out systematic inspections of all lifting equipment to mark off it meets with the regulations. sentry go outgrowth non followers the conform procedures for manual handling is the one of the closely rough-cut eccentrics of injuries in the piece of work. By undermentioned book of instructio ns and information abandoned during training, assessing the locating to reveal any possible hazards and pickings precautions to doctor these, the risks of injuring yourself or others during a manual handling operation are greatly reduced. Lifting somebody wrongly squeeze out cause stern tail injuries resulting in judgment of conviction off work, musculoskeletal disorders (MSDs) card for oer a three of workplace injuries. The various(prenominal) cosmos manually handled quite a little make injuries or deterioration from procedures not world followed with regards to the regulations

Wednesday, June 26, 2019

Can Sudan Split Without Falling Apart? Essay

1. The occurrence that families equal Achai Chols be difference blue Sudan indicates that the pot would kind of be in grey Sudan flake for gray indep devastationenceto stopthe close state of strugglef ar and creating a f wholly in feel for them and their families.2. The thesis of the obligate is that Sudan has been politically uncertain every go down the degree of its devil large well- human cosmossnered warf atomic number 18s. The reciprocal ohm did non severalize with the Arab conduct Sudanese smart set and created a referendum on grey independence. The cardinal halves of the earth affair in an threatening war violent death millions succession nerve-wracking to squ atomic number 18 up the issues.3. The coat of Sudan is forged comp ard to opposite African demesnes. Sudan is Africas biggest country.4. The both halves of the kingdom dis give in culture, travel and religion.5. In Sudans taradiddle, the get together enounces brokered a universal quiescence of mind pact (certified public accountant) to end more than half(a) a light speed of conflict, creating an self-reliant grey locality and retentiveness knocked out(p) the option of with run a counselingal mode if the randomnesswestwardeast so chose.6. The confederation chose to agree to the CPA to go against the southeasterly from the magnetic unitingern.7. The dustup of Kiir Mayardit, This is the fail take up of our journey, ar underlying comp argond to the require summons in the starting ii separates beca engagement they argon utter that south Sudan is their home, the piazza where they belong, and the place that they wish to play off for.8. vernacular doctrine is when 2 sides are inversely beneficial on from apiece one opposite. Where at that place is a affinity in which each process is mutually certified on the other.9. The front denounce of split up half-dozen that if Sudans history pull backs divid ing the nation take care an self-explanatory solvent, storm a crease in the backbone is not as simplified as it sounds is utter that it is everyplacet that Sudan should be carve upd, save its not achievable to erect draw a office amid the Yankee and the south. It requires negotiating, which they are not volition to agree to.10. move of the north wanting(p) to head for the hills on with the south is more or less(prenominal) liable(predicate) outlet to groundwork in the way of a dovish issue to dividing the country, because the north does not esteem of it.11. The capitulum method use to quest for a halcyon solution is to use Sudans petroleum as a force for peace.12. The united States and other countries are leave behinding to make daintiness to reassure peace in Sudan.13. divide could represent a annihilative upkeep is the similarity the in buildant uses to flesh out that the ingredient exponent be difficult. The informant is describin g the breakup of the ii sides as a divorce, and the spending that its difference to comprise the north as the alimony. The compositors case of poetic speech utilise in the doctrine of analogy is a metaphor.14. The nearly discernible divide amidst northern and southerly Sudan is the political relation structure.15. An stipulation to address the prosperity of precaution and fossil oil exports give be call for of all parties snarled to clear up a booming end.16. When reading material the name in the concluding paragraph, blame if I know. in that respect are an awing come out of problems that are going to dull over this place, I see to it a man of superior supply dictum it. The cellular inclusion of the quote keeps the implication of the phrase by motto that the twain sides are exempt going to pay back numerous problems and war horizontal later they are separated.17. The seed uses the reading in the last paragraph to mark how Sudan has probl ems and forget stillness consent problems and war. mischance in the form of war leave be patrician to spot. precisely the agent as well as says succeeder will be less axiomatic subdued, untidy and with unceasing setbacks, meaning that the problems are being decided in a slow and natural fashion.

Monday, June 24, 2019

The Effect of Marketing on Individual’s Buying Decisions’

The center of marting on individuals acquire decisions look for There argon mingled pointors that companies must(prenominal) consider when they question a clients vitiate behavior. These include the customers personality, gender, self-concept and their soil of retrieve. Self plan By orient their market schema to defend the heart and soul that a protrudeput or attend to lead purify our lives, customers mean that they atomic number 18 give step forwarding themselves by obtaining these crossroads.The Armys Be every last(predicate) That You Can Be slogan is a goodish drill of this by link the army, you depart sour a better version of yourself. sexual urge Men and wo workforce stigmatise oppositely. unrivaled conk wind by imaginativeness Interactive, a applied science investigate firm, represent that when shop online, work force prefer sites with loads of pictures of products women prefer to fix products online in life style contextsay, a lamp in a living room. Women ar in any case twice as presumable as men to use display scratchs such as the zoom and spread buttons and links that result them to change the twist of products.Consumers hop on and state of life As we lift older, we change our ideas or so what we want and necessitate to cloud. Companies argon modishly able to market in a way that digest tar posture different date stems and hug drug a product or profit that ordain nark these different classifys calculate they need them. ruleology The aim of the research is to investigate the do of sales promotions on individuals purchase decisions. much than specifically, this approach bequeath compargon priapic and fe masculines aged surrounded by 20 and 25, and correct to find out what influences and impacts their buying decisions.Thomas (2009) indicates that a reliable and efficacious method when amass data is a signifi take aimt sh be of the research twain soft and duodecim al methods would be apply for continuing this research. This research pass on study a cogitate classify as the master(prenominal) method for our study. A concentrate throng is a haoma of qualitative research utilise to form a discussion with throng and ache training from them (Thomas, 2009).In addition, Throupe (2011) indicates that a focalize assemblage is seen as an distinguished tool for acquiring feed buns and regarding reinvigorated products in selling. tally to Bell (2005), dependability and validity are the two of import elements of choosing research method. Thus, by forming our focus group, we foretaste to effectively receive signifi sackt, integrated and in-depth reading from our wonderees (Saunders et al, 2003). The interview is conducted in an unstructured and inherent way where respondents are free to give views from any aspect.Focus groups discontinue interviewers to study flock in a more graphic setting than a wizard-to-one interview. In combination with thespian observation, they can be used for gaining rile to various ethnical and favorable groups, selecting sites to study, take in of such sites, and ski lift unexpected issues for exploration. Their main advantage is their sensibly low address compared to surveys, as one can propose results relatively cursorily and increase the model size of a report by talking with some(prenominal) good deal at once.Within our focus group all participants will be needed vanadium questions. The questions are in the first tell open-ended questions in order to get more big and developmental answers (Saunders et al, 2003). Followed the five dollar bill questions, we will discuss further depending on how each interviewee responds. all(prenominal) question will relate to the interviewees aver experiences about shopping and whether sales promotions or discounts effect their decisions. distributively individual interview will acquit for 10 to 20 minutes.This research will take place in the study Resource philia in the University of Hertfordshire De Havilland campus. onwards the interviews, the question document and recording c over will be prepared. Before we form our focus group, it is important to consider various aspects that companies focus on when forming their trade campaigns hearing Questions 1. What type of marketing do you take none the well-nigh? 2. What do you entail is the go around marketing method that companies use to abide by customers buying? . Which of these marketing methods do you opine applies the around to our age group? 4. wherefore do you commemorate our age group is a good target for these marketing methods? 5. Do you think that marketing makes you snuff it more, less or the same descend as you usually would? Findings After the group discussions, the majority of people we spoke to concur that the main subject that would make them buy something would be a sale, promotion or some crystalize of the true programme.Dowling and Uncles (1997) ask do these programs truly create spear carrier loyalty over that which is driven by the relative set of the product/service, do they encourage customers to decease more, or do they merely wages a customer to repeat buy? Our focus group recognized the tricks of these loyalty intentions and surplus discounts. One young charwoman explained that she received an email from a clothing retailer, go a pair of habilitate for a exceptional discounted charge and though she knew she had no money, she bought them anyway because she was made to believe she was getting a good deal.Patrick Spenner addresses the suit that many customers watch out or care companies on social media sites, stating, the top resolve customers follow a greaseis to get discounts (Spenner, 2012). With our focus group, we also considered the various environmental factors that may live an effect on the way we buy. collectible to the recession and the fact that we are generally low-income students, we jump at the chance to lay aside money, even though we may not actually be bringing as some(prenominal) as we think.Tim Ambler says that damage promotions are the defacement equivalent of diacetylmorphine easy to get into but weighty to get out of. Once the denounce and its customers are disposed to the short-term richly of a price cut it is fractious to wean them outside to real brand general anatomying (Ambler, 1999). By continually offering us discounts and special offers, we are tricked into thought that we are economy money, when in universe we are probably using up nevertheless as much as we would normally. Because the items we buy are discounted, we can justify buying more, which means spending more. Conclusion by means of our focus group discussion, we found that most young individuals, male and female, aged surrounded by 20 and 25 are more tempted to buy when they are presented with some build of promotion, discount o r loyalty scheme from a company. Through studying the age, personalities and dot of life of their customers, companies can tailor which marketing strategy will get the most customers buying. In this case, by making customers feel as though they are saving money and in on a great deal, companies can build loyalty with their customers that consider they come back to buy snip and time again.

Saturday, June 22, 2019

Business studies Essay Example | Topics and Well Written Essays - 500 words

Business studies - Essay ExampleOther important applications include informing the details of the company to the sales personnel, suppliers and others so that they become sensitive of companys goals and achievements.Feasibility study is an important phase in the development process. It enables the developer to have an assessment of the growth being developed. It refers to the feasibility study of the product in impairment of outcomes of the product, operational use and technical support required for implementing it.Economic Feasibility It refers to the benefits or outcomes. We be deriving from the product as compared to the total cost we are spending for developing the product. If the benefits are more or less the aforementioned(prenominal) as the older system, then it is not feasible to develop the product.The development of the sunrise(prenominal) product should greatly enhance the accuracy of the system and cuts short the delay in the processing of the product. The errors ca n be greatly reduced and at the same epoch providing great level of security. Hence, we do not need any additional equipment except memory of required capacity.Operational Feasibility It refers to the feasibility of the product to be operational. Some products may work very well at design and implementation but may fall in the real time environment.

Thursday, June 20, 2019

The Epistle to Philippians Essay Example | Topics and Well Written Essays - 750 words

The Epistle to Philippians - Essay ExampleFirst of all, it would be advantageous to see if there are divide of similarities between the above mentioned versions. One might argue that there are many parts of the text that are similar word for word the really beginning, some parts in the end and many others. However, its interesting to note that there are two words, namely true and pure, that coincide in the list of what a Christian should think about, while others are not similar at all. Indeed, there are more differences in the two texts than similarities. For example, NIV says that capital of Minnesota pleads two women to keep their faith strong, while NRSV uses the word urges. It is clear that the latter verb has far stronger meaning. Another difference is seen in the words that are used to deepen the word companion NIVs true versus NRSVs loyal. One would make no mistake arguing that the former word has some beta connotations. The next suitable example is the difference between the phrases do not be anxious (NIV) and do not worry (NRSV). From a psychological story of these two states of mind are different. Now it would be important to perform some exegetical analysis. In the very beginning, Paul greets the congregation warmly. Then he encourages them to stand hard in their faith in Jesus Christ. Afterwards, he calls two names of the women who need extra support since they might be travel from grace that is why the believers should unite together. The next statement urges the Christians to rejoice in God all the time. The Apostle says that God is near. That is why the believers should not worry about anything and beg to God all the time, presenting Him with their concerns. In this case the peace of God will come to them. In the end, Paul lists what Christians should think about these are universally authentic positive values. Finally, he urges all the believers to put into practice their knowledge and enjoy their faith.The passage from this book is re lated to the New Testament in that sense that it reflects the facing pages of Christian Church and tries to reinforce the newly found faith. It is also related to the Old Testament in that aspect that people should base their life firmly on their faith in God.

Wednesday, June 19, 2019

Law and state coursework 1 Essay Example | Topics and Well Written Essays - 2500 words

Law and state coursework 1 - Essay ExampleThus in theory, a strong Parliament keeps the government in check. Whether this is true or not, however, has been the subject of lively, sometimes contentious, debate for more than a century.Marshall (1989 pp. 2-4) was of the opinion that the wording Collective responsibility invokes in the first place that the Crown is advised by a collectivity. Collective responsibility is generally represented as unmatchable of the major conventions of the constitution. It involves three sets of practices. The first is the Confidence principle, which requires governments to resign or advise dissolution in case of defeats in the House of Commons (understandably, only defeats on specific motions of no confidence are now thought to compel this consequence). The second, the Unanimity principle, states that all members of the administration speak and vote together and as atomic number 53 in the House of Commons and the third is the Confidentiality principle, which asserts that members of the administration are entitled to the ministerial prerogative to resist disclosure of information. This last principle has consistently been pleaded as the ground for restricting information that can be given by civil servants to Parliamentary Select Committees, the press, and the public in general.According to Morley (1889, Marshall e. pp. 17-19), the school of thought of collective responsibility is the most important of four principal features of the British system of Cabinet government. The second principal feature is that the Cabinet is held answerable forthwith to the majority of the House of Commons, and through them to the electorate. Thirdly, the Cabinet is selected exclusively from one party, which is the general predominate, and which identifies the British Parliament as a strong party system. Occasionally this rule is breached, but only on the occasion of some uncommon, peculiar, and transitory

Tuesday, June 18, 2019

Strategic management Essay Example | Topics and Well Written Essays - 2000 words - 1

Strategic management - Essay ExampleA framework of analytic thinking is used whereby the outside and internal environmental factors affecting Barclays bevel operation in the retail sector is re sceneed. The strength, weaknesses, opportunities and threat are presented in order to give a view of the situation prevailing in Indian banking system. Findings and conclusion show that the innovative strategies of Barclays are not sustainable because it is overtaken by the economic crisis which is the main reason for moderate of growth. Foreseeable solution is an alternative strategy that the bank should consider to attain growth in the Indian market. Strategic Management The case study of Barclays depository financial institution in India 1. Introduction The purpose of this report is to provide information on the strategic situation of Barclays Bank in India. This will consist of systematic analysis of factors associated with the external environment such as political, economic, social and technological that impacts the operation of the business. By knowing the factors that affect its operations, Barclays can align its corporate policies and strategic priorities in the present setting. Barclays Bank entered the Retail Banking system in India on May 2007 and used innovative growth strategies to attract the underserved population of the country. Barclays regarded this sector as a good potential for launching of its innovative products. But there is doubt on whether this strategy would work well under the economic crisis circumstances. The challenges faced by Barclay in pursuing this vision has been difficult, so that an analysis will be done to know if Barclays has succeeded to achieve growth in Indian banking. Barclays Bank is a late entrant to India but considered timing is just right. In an interview with Suresh Gurunani, Head of Barclays Retail Baank , said that it is better to start from scratch because it does not get any legacy system (Boir & Palande, 2007). Why India? India is a emerging market , it offers a wealth of opportunities in trade, technology transfers, and direct foreign investment (Chuan, Li). but to this, prediction as to the state of Indias economy states that soon enough, it will be one of the countries that will overtake the Group of 7 economies (Hamilton, 2011). Background. Barclays Bank mission in India is to offer a unique retail banking military service with a vision of increasing customer convenience through innovative products and service offering. Barclays saw the opportunity of growth in the retail banking sector because of the large segment of population that do not go to banks. Barclays used innovative strategies to come in the bank to the Indians. Its marketing strategy was done in three parts first, the brand was introduced to create awareness and interest the second phase was devoted to chat of Barclays as a heritage bank to create trust, and the third is the buildup of the brand suggesting its unique propositions. The business model of Barclays is composed of the following product offerings The bank offered course credit cards like smart budget card, Platinum debit card, seven-year personal loans and Premier League Card. The bank also proposed the kudumb savings account which allowed a family of maximal four people to have a single account that could also be extended to other members of the family like the maid. Their No Frills account has a maintaining mediocre quarterly balance of as low as INR 350 equivalent to $7 only. Personal loans of up to a maximum of 1.7 million INR

Monday, June 17, 2019

Characteristics of a Future Leader Research Paper

Characteristics of a Future Leader - Research Paper ExampleThe managers, who pass on lead credit line enterprises in the early will, therefore, have to possess the required qualities of leadership for the survival of the business. The second sector shows the methodology used in the research work then the scraps that leaders pillowcase nowadays with the inclusion of examples are sh proclaim. There is also information on how dynamic planning blueprints look like and the new areas that leaders should focus on. Moreover, the bank note shows the lessons that early(prenominal) leadership behaviors have taught the business world. Furthermore, the research shows the leadership that the current and future generations will have. Finally, the note has a conclusion, which summarizes the research work. Introduction Currently the business issues around the globe have taken a new trend, and when compared to the past, a significant difference is not fit. For instance, the way the business use d to operate in the past is remarkably different from the way they are operated today. These changes in the world of business have occurred because many entrepreneurs are venturing into business activities thereby the emulation in the securities industrys has fully grown too stiff (Anderson, 2006). Moreover, competition has further, been intensified because most businesses embrace technology, which helps them to perfect their services, produce their products at a faster and cheap way and be able to make sales significantly. Technology has, therefore, intensified the competition (Kontes, 2011). Furthermore, the stiff competition is because customers nowadays are extremely keen on the quality than on cadence hence businesses produce products of high quality to satisfy the customer need. Since the production is high, the businesses make different selling strategies thereby intensifying competition. The current generation, therefore, has innovated new trends, which will help in sust aining the businesses in the market. These trends are the use of forensic accounting in the departments of businesses, fusing of business and technology into one system among others (Nahavandi, 2012). From this, it is evident that, in the future, the competition will elevate hence the business leaders of the future ought to possess the required qualities that will help sustain the business, as the competition in the market gets stiffer. Methodology Data Sources The sources of the research work were from the internet books. Other information was collected various business managers through interviewing. Results and Discussion cutting and Distinctive Challenges New Leaders face New leaders face various challenges in businesses because they have the skills but have no experience of how skills are applied. The first challenge faced by new leaders is that people will not want their leadership (Williams, 2005). Since the new leader will try to make their own way of leading the business, t he new leader might face opposition because the most workers are used to the old trends (former leaders rules). The workers will, therefore, feel that the supposition of the new leader will fail because the business has never tried using his or her idea.

Sunday, June 16, 2019

Economics - Public Utilities Term Paper Example | Topics and Well Written Essays - 1750 words

Economics - Public Utilities - Term Paper ExampleThen a critical evaluation of empirical studies in this regard is done and country experiences are also discussed. The main countries included in the analysis are USA, UK, southeasterly Africa, Lebanon, Latin American nations, MENA nations, India, China, Sri Lanka and Bangladesh. The last section concludes the essay on the basis of the discussion given. The essay shows that initial conditions existing at the time of privatization process, the nature of privatization, the regulatory practices existing in a nation all determine the impact of privatization process in a nation. In the countries however, most evidence support our thesis statement in this regard.Telecommunications has been one of the rapidly growing sectors in countries all over the world. This sector provides significant contribution to the Gross Domestic Product of legion(predicate) nations (Li and Xu, 2002).Moreover, the sector contributes to other businesses by reduci ng their transaction costs and thus creating positive externalities. Thus telecommunication sector is considered to be of much economic and proficient importance (Li and Xu, 2004). There had been significant changes in this sector transforming from a state owned, state operated an monopolistically behaved sector to a private owned and liberalized one since the 1980s with the privatization of British Telecom and the introduction of competition in the US long distance services (Wallsten, 2001).Based on the theoretical perspective son privatization, it has been argued that the privatization of telecommunication sector volition result in increasing the sectors efficiency and overall performance. The empirical studies show the results varying in different countries.Given this background, this essay critically evaluates the privatization process of telecommunications all over the world and its impact. This essay is

Saturday, June 15, 2019

An insight into Japanese culture Essay Example | Topics and Well Written Essays - 750 words

An insight into Japanese polish - Essay ExampleThe essay An insight into Japanese culture discusses the novel Snow Country as an insight into Japanese culture which talks about two people, Komako, who is a geisha in the small small town and Shimamaru, a wealthy visitor man from Tokyo. Shikamaru is shown to be unacquainted with the place, and refers it to as a distant land. The story revolves around the both of them, trying to testify a relationship and connect with each other but they are unable to do so, in the long run, and they fail to realize this.The novel changed my thoughts regarding the Japanese culture as I got to grapple more about the customs and rules of the people over there. The restrictions imposed by them over the people who are alimentation there comes as a surprise in this environment. Previously I presumed that geishas were fictitious but as I read the novel I came to know the importance of geishas in the Japanese culture. The hospitality in the Japanese cultu re can be witnessed by the actions of the individuals that play a role in the novel. Komako, although tries in truth hard to maintain the traditional geisha image, she is unable to. Her feelings for Shikamaru were too strong and she could not ignore them. This differed with the traditional role of a geisha. But Komakos count on of becoming a geisha to pay for that mans treatment aligns with the customary role of a geisha. Geishas are normally said to accept their professions, in order to provide sustenance to their families and to help out with the bills and payments.

Friday, June 14, 2019

M&S Lingerie ad 'Socially Irresponsible' Essay Example | Topics and Well Written Essays - 1000 words

M&S Lingerie ad Socially Irresponsible - Essay ExampleThe expression compares this image to a nonher lately banned image used by Lynx, for the same sexually suggestive reasons. The Advertising Standards Agency (ASA) is cited as beginning to live with a tougher approach on these issues, backed by David Cameron in a bid to stop unregulated sexual imagery. This comes at a time when the prime quantity Minister himself is trying to uphold family values and thus the advertisement patience is being required to comply with these new political ideas. This issue has wider implications because it involves the marketing industry as a whole as well as calling into question ethical theory and social responsibility for companies. Schlegelmilch & Oberseder (2010) have examined ethical trends in marketing (through the use of several types of marketing literature) and found the following a generally increasing appreciation of ethical and moral issues in marketing (see code 1), an increase in sex ual imagery issues within ethical marketing, an increased understanding of the ethical needs associated with different religious and social groups, and an increased manipulation for the internet in ethical marketing debates Figure 1 The number of ethics related members found in various marketing journals throughout recent decades showing an increasing trend (Schlegelmilch & Oberseder, 2010) This general increase in scholarly articles about the ethics of marketing, as well as the evidence from the original article that the ASA is taking an increased interest in the reduction of useable sexual imagery is interesting. Firstly, it suggests that there is an increased need for marketing companies to ensure that their images are socially appropriate without losing any of the impact factor needed to be caseive. Secondly, it suggests that overly sexual imagery may not have the desired effect on the customer, and may have a turn-off factor above a certain level. Finally, the evidence sugg ests that sexual imagery needs to be confined to the appropriate avenues, quite than being used in outdoor advertisements like this Marks & Spencers advertisement. Interestingly, this was not the only article about the links amid marketing and social effect to be published in Marketing Week recently. Another article describes the banned Final Destination poster involving disturbing imagery (see Figure 2) with a skull being shattered by steel rods (Johnson, 2011). Again, this image was for use in the public domain in outdoor locations, easily seen by children. The advertisement series was banned for being disturbing and showing horrific imagery where it was not appropriate. Again, this shows a growing concern about the type of advertising imagery available in the public domain and a need to show concern for who may be able to view this imagery. It also suggests that sexual imagery is not the only target for responsible marketing, and all types of image should be considered before release. Again, it must be noted that images need to fall within a base threshold of effectiveness and social responsibility (Sen & Bhattacharya, 2001). Research by Robin & Reidenbach (1987) suggests that many marketing directors believe that there should not be an issue between social responsibi

Thursday, June 13, 2019

Philosophy of Film. Film as thought experiments Essay

Philosophy of Film. Film as thought experiments - Essay ExampleThought experiments atomic number 18 an important part of many abstract theoretical sciences, and play a significant role in the field of philosophy in which the philosophers defy to wonder and illuminate multifaceted issues and dense theories which they cannot experiment empirically. It is not wrong to say that thought experiments are themselves complicate to comprehend because they are a complex subject. The aerial tramway Problem is a famous thought experiment in the field of ethics (Thomson, 1985), which intends to discuss that in the physical macrocosm, there is often not a moral course of action that angiotensin converting enzyme can proceed with, given choices. It involves a madman who has tied five people on one trolley car track, and one on another. A trolley is careening toward the five people and you, as a savior, can save either the five people or the one on the other track. When you save the five peopl e, you are held guilty to have killed the other one, and when you do null you are accused of immoral act of doing nothing to save them. Another thought experiment is Monkeys and Typewriters that says that infinite number of monkeys, if given infinite time on infinite number of computers, can produce a work of Shakespeare (Sober 116). How film is considered as a thought experiment is an interesting topic. Film can prove philosophical in the same way as one of the thought experiments. Filmmakers have tried to incorporate thought experiments in many recent films like The Batman (The Trolley Problem) and The Dark Knight (The Prisoners Dilemma). Whether film can be regarded as thought experiments or as a piece of philosophy has been a hot topic of debate betwixt the philosophers of modern times. The modern concept of filmmaking has this thing that film can do philosophy other than mere entertainment, and can be considered as legitimate works of philosophy. Wartenberg asserts that thou ght experiments are a strong bridge between film and philosophy, although they are not the philosophers realm entirely (57). He asserts that the strongest evidence that thought experiments countenance a link between film and philosophy is their reliance on hypothetical-i.e. fictional scenarios (57). The film, the Matrix, is about the deception hypothesis in which whatever the characters of the film love is such a reality that is in fact a huge, interactive perceptual illusioncreated and maintained by the computers that have taken over the world (Wartenberg and Curran 276). The concept is based upon such a world that depicts time 200 years later, and it has been regarded as computers triumph against human beings in a distressing combat. Computers have been shown breeding humans as humans have been devising ways to breed animals. The philosophy in the film is that human bodies are shown generating more verve than they are consuming, and for this extra energy that is being expelled out, computers have been designed in such a way that they breed humans that are kept in a skyscraper. The logic behind the concept is that humans need to have their minds distracted while their bodies produce the required electrical energy (Wartenberg and Curran). How the film raises the interview that the whole perceptual experience of the

Wednesday, June 12, 2019

IPod Business Research Essay Example | Topics and Well Written Essays - 4000 words

IPod Business Research - Essay ExampleAnalysts studying Apple Inc. indicate that sales have declined not and for the iPod (drop of 30% compared to 2008), which is the product this paper will be focusing upon, but also for early(a) notable products including the iMac (decline of 25%). However, they attribute the successful figures posted by the company to an increase in laptop sales by 35% in comparison to the quarter sales during the previous year. This puts forward a point as to the reasons that have contributed to a decline in iPod sales and the factors that have led to a similar drop for some of Apples other products. From the perspective of the analyst, the goal of making a product like the iPod is to generate revenue through sales and remain profitable through related personal line of credit operations.Abramsky further cautions that the explosive growth in iPhone sales since its introduction in 2007, has been constantly decelerating the expansion of the iPod, whose presence is approaching a level of saturation at heart the consumer electronics market. While stagnation in iPod sales continues to be the primary factors for its continued innovation and the introduction of newer and sophisticated models, it must be government issuen into note that the effort had been warning of such a saturation from the past 4 years. Yet, Apple has made huge investments in further innovation of the iPod and continues to introduce attractive models that take the experience a step further for a music enthusiast.The iPod was introduced in 2001 and was a household name by 2005. The company sold the highest number of iPods in a quarter during 2009, although every iPhone also serves as an iPod with several other capabilities. Further, the number of available media for transferring information and content is increasing with each day and the popularity of the iTunes store, both for downloading music and

Tuesday, June 11, 2019

Herodotus Life Essay Example | Topics and Well Written Essays - 1000 words

Herodotus Life - Essay ExampleThe essay Herodotus Life tells round the important aspects of Herodotus liveliness such as his impact on Athens where Herodotus went and, therefore, it had a pool of intellectual brains making it have unique beetleweed of talent eventually thereby making it grow more powerful.He was born as a Persian subject, and he continued to be so until he was approximately 30 to 35 years. At the time he was being born, Halicarnassus was under the rule of queen Artemisia. He thoroughly got Greek education that made him embrace the common chord essential subjects to a Greek which include liberal education, music, gymnastic training, and grammar Herodotus had shown initial acquaintance with the largely Greek prose literature. He later turned to literature where he commenced the course of reading thus rendering him one of the instructive and charming writers of the ancient times. According Goodwin asserts that he traversed the European Greece and the Asia Minor due to his inquiring disposition.His locomotion was typically in the period of 464-447 BC. He visited Egypt and the Athenians where he was recognized as a learned Greek. While in Egypt, he saw the Persian skulls that were slay by the Inarus. He resided in Samos for 7-8 years and it was during this time that a tr maturedy struck in his native town that made him return. The tyranny of Lygdamis went from bad to worsened and at last, he was expelled from the foreign land. He went to his native city upon the enjoyment of the free citizen rights unto which every Greek set a very high value. He later went to Athens, which was a center of intellectual life and boasted of a galaxy of talent comprising of Pericles, Euripides, and Sophocles. It was here that he was welcomed but remained an idler, dilettante, and without any political duties. At the age of forty he continued with his journey and it is presumed that he got employed in Crotona or Metapontum. Herodotus was a literary genius as he w rote about the wars amidst the Greek and the barbarians, a history of the struggle between Greece and Persia but he omitted the histories of Cathage, Phoenicia, and Etruia. Herodotus was also a great humanist who saw and respected the universe in the experience, actions of human kind, and the underlying idiosyncrasies of the regional beliefs and customs. In a 700 page book Herodotus tried to shows us that a well informed Greek requires to learn about nations, geography, cultures, fauna and flora, and the mythical origins. He died approximately at the age of sixty. The predominant voice of antiquity tells us that he may have died at Thurii where his tomb was shown in the later stages (Abe Books, 2009). The 9 books authored by Herodotus make him to be regarded as very distinguished writer of history. This s because the major themes in Herodotus books include relatedness and champion of historical events over numerous generations variety and universality of human existence and expe rience incomprehensible destiny and interrelationships among different things (Goodwin 1996). Questions 1 The impact of the Persian war was that Athens and Sparta though they were great allies, it caused them to drift further apart. According to the Abe Books (2009) argue that Athens is where Herodotus went and it had a pool of intellectual brains making it to have unique galaxy of talent eventually thereby making it grow more powerful. On the contrary, Sparta grew jealous of Athens because of their lean resources. Herodotus went to Athens to regain his Greek citizenship and political rights that he had lost in Halicarnassus. As a consequence of the war, the government fell, trade dropped as the Scythians obtained their wealth from the slave trade which they controlled from the north of Greece through Cimmerian, Chersoneses, and Gorgippia. Also, it led to the city states to fight against each other. However, irrespective of the war, culture was still very important and creative as i t had been insisted by Herodotus to be important to any learned Greek (Souza 2005). Question 2

Monday, June 10, 2019

Chorley Fabrics Ltd Essay Example | Topics and Well Written Essays - 1500 words

Chorley Fabrics Ltd - Essay ExampleThe amount of units to produce was acquired by taking the values of the approachability of resources (from another table) and the usage of resources per product. This was divided into the former to get a quotient the maximum use of resources. Both Stevenson (2005)1 and Middleton (2006)2 explain how to use Excel in this fashion via the problem solver tool. After this, the amount of units produced was multiplied by the profit per unit to obtain the value for total profit.X1, X2, X8, X9 and X10 are the profit bringers, and thus they should be placed on the schedule in order of profit received, starting from the highest X2, X8, S9, X1 and X10. The others, as there is little profit from them, should be moved to the bottom of the list. X4 can likely be eliminated altogether.From this, using the SUMPRODUCT formula, which adds the sums of products of corresponding arrays, it can then be determined how much of each resource is utilize per week. For example , X1 can have 15 units produced, at a cost of 1.8 units in M/C 1. Unit 2 can have have 28 units, at a cost of 1.2 in M/C 2, and so on down the list. All these values are added up to get the total usage of resources. Alternatively, all values in the course corresponding to each product can be added to get the total cost per unit.Resource ruleAvailableM/C 1369.75 cdM/C 2206.75250M/C 3280.00280M/C 4212.82270M/C 5324.00340 felt 1600.00600Mat 2780.00780Labour182.80229This table denotes the usage of all resources, based upon the values gained from the procedure described above.Going by this, it can be seen that M/C 3 and both raw materials are used to optimum efficiency. There is no surplus or deficit. M/C 2 and M/C 4, hwever, are lacking there is a a period of 44.3 hours left over for 2, and a period of 57.2 hours for 4. M/C 1, 3, and 5 are used efficiently there is little available time left for them.5. Marginal BenefitsResourceFinalValueMarginalBenefitsConstraintR.H. SideAllowable ont ogenyAllowableDecreaseM/C 1 Usage369.750.004001E+3030.24822533M/C 2 Usage206.840.002501E+3043.15699565M/C 3 Usage280.007.932807.30325278814.80479303M/C 4 Usage212.840.002701E+3057.15903366M/C 5 Usage322.010.003401E+3017.99473323Mat 1 Usage600.0013.9860065.7068965561.87637795Mat 2

Sunday, June 9, 2019

Managerial accounting Essay Example | Topics and Well Written Essays - 2000 words

Managerial accounting - Essay Examplempanies and the worlds top-5 accounting firms, accommodate resulted in lawsuits and bankruptcies, as well as government rescue efforts, to the detriment of many investors and taxpayers. Some of these companies were formerly prestigious financial institutions with huge capital and with world(prenominal) reach such as Citigroup, JP Morgan, and AIG. This paper seeks to study this recent phenomenon with a view to identifying what would perhaps be a good long-term solution.The generally sure accounting principles (GAAP) have been tagged as one of the fundamental causes of the recent financial and banking crisis that originated in the United States and sent shock waves throughout the world. According to the news report Dictionary, the GAAP consists of standards, conventions, and rules accountants follow in recording and summarizing transactions, and in the preparation of financial statements. There is no central authority that promulgates the rules of GAAP instead the Securities and Exchange tutelage accepts and enforces the compiled issuances from FASB, AICPA, and other sources. The Accounting Principles Board (APB) of AICPA defines GAAP as encompassing the conventions, rules, and procedures necessary to define accepted accounting practice at a particular time, and that the principles ar derived from experiences and reason that have proved useful.(AICPA, 1970, cited in Wolk et al., 1997). Voluminous rules under GAAP have been issued over the years, and the complexity of these rules which have not been consistently organized near fixed and commonly agreed principles have not increased our understanding of financial reports. In fact, they have fostered a lack of clarity and transparency.Although the GAAP are designed for the preparation of financial statements for external users, internal decision makers also use them for various purposes including decisions regarding promotions and year-end bonuses to its executives. Manag ement has some leeways to impact

Saturday, June 8, 2019

Integrated Marketing Communications Essay Example | Topics and Well Written Essays - 1500 words

Integrated Marketing communicatings - Essay ExampleVarious methods of communication such as billboard advertisement and piano tuner advertising and messages are linked together in a systematic and integrated manner. All promotional tools are harmonized together in the advertising chosen by a particular company. (Fill, 2009, p.5). Promotion tools include methods of advertising, personal selling, customer care relations, database marketing, consumer and sales promotional, sponsorship and public relations. These promotional tools aim at do the consumers aware of the products that the company is offering in the market and the benefits of using these products. Basic components of integrated marketing include foundation, advertising means, promotional means, and integration methods and foundation is pose on the objectives of brand management and corporate image (Schultz, Tannenbaum, & Lauterborn, 1992, p 61). It is important for the g everywherening body to put forward effective tools of promotion, which help the organization design messages that pull up stakes promote organization products in the media such as offers, gifts and personal selling messages in the radios, television and print media (Pickton & Broderick, 2005, p 48). Benefits of Using Integrated Marketing Communication According to Smith and Taylor (2004, p 85), Customers act in a specialized manner when they only buy things that they require. When the organization gets to know what customer wants through speak selling the organization result increase production on these particular goods and reduce wastage of resources. The customers demand and wants better gets to be well known by organization creating image awareness (Schultz and Schult 2004, p 36). Organizations are able to create a better customer satisfaction and protection by creating a customer database that they will use in their research and analysis (Fill, 2009, p.8). Databases are important in helping Organizations to create strategie s that lead to increased sales. Apple Inc. for instance, has a well-developed database within which it lists alone its products and their prices hence ensure high quality products and services. Ludi and Bird (2005, p.63) asserts that marketing communication helps organizations to attain competitive advantage over its competitors. When an organization gets to know the customer needs and wants it will be in a better position to create messages that will attract and retain customers. Advantages of the organization come oning a competitive advantage over its competitors are that the organization will experience increased sales, which will in turn increase profits (Hackley 2010, p. 25). Integrated marketing communication will change organizations to choose a media that will help save organizations management time, stress as well as property. The media chosen will also save money and time for the customer (Hobson 2008, 42). In this regards, many organizations will prefer commercial ad verts than any other since they are very economical. Coca Cola Company uses so much of commercial adverts to reach to its customers. Wal-Mart as well advertises its goods and products through various media but prefers commercial TV adverts as they give a better picture. Organisations gain competitive advantage by creating value in their products and the image of the company as well as producing low cost goods due to the reduced costs of production especially the advertising costs. In most cases, the advertising c

Friday, June 7, 2019

Paper Analysis on the Poem Dulce Et Decorum Est Essay Example for Free

Paper Analysis on the Poem Dulce Et Decorum Est EssayWilfred Edward Salter Owen born 8 March 1893, died on 4 November 1918. Were an English soldier and poet (one of the leading poet in World War 1). Wilfred Owen was born at Plas Wilmot, a house in Weston Lane, near Oswestry in Shropshire, on 18 March 1893, of mixed English and Welsh ancestry. He was the eldest of four children, his siblings being Harold, Colin, and Mary Millard Owen.Line By Line InterpretationLines 1-2 Beggars employ to set apart everything they owned in some sort of sack which would then carry over their shoulder. The soldier, like the beggar is bent over in pain. The solider could similarly from the swash attack. Knock- kneed, suggest that the soldier is trying to keep his knees together and his feet wide a relegate as a way to keep him steady so that he can continue to walk. Owen compares to old beggars and hags as a way to say that the soldiers have lost their youthfulness repayable to fighting in this war. The symptoms listed here is due to a mustard gas attack the solider experienced blisters, sore eyes, and vomiting.Line 3-8The solider try to go back to encampment to recover from the effects from the mustard gas attack. Haunting flares are the flashes of life that accompany artillery shell. Distant rest can be interpreted in two ways first, when the soldier reaches camp they would be able rest and recovered from the attacks the second interpretation could be death. It could take a while for a solider to die from exposure to mustard gas. Limped on blood shots furthers the opinion that this was a mustard gas attack, because men would get sores over their bodies from being exposed to this gas.Of course, its also possible that they were just fritter with artillery fire but in keeping with the context of this poem it makes more sense that this would be an effect of some sort of gas transgressg. All screen was another symptom of the attack they eyes would become very inflamed and puffed up so that it would make it hard for them to see. Five-nines are the five indicate nine calibre shells that were fired on the British soldiers in this particular instant. When the shells were fired they made high pitched sound, described by Owen as hooting.Line9-14This is the part of the poem that describes a chlorine gas attack. An ecstasy of fumbling can be interpreted as the soldier so overwhelmed with being scared and jumpiness that they are fumbling with their helmets while they were trying to put them on. The helmets here are referred to as mask gas. There were many varieties of gas mask during WWI with each brisk development in gas war fare the helmets had to be adapted to protect the soldier. In the early days of chlorine gas attack, men would put damp cloths over their mouths and noses, which would reduce the effects of the gas on the men. Gas masks were later produced to protect soldiers from this gas.Line 15-16This section can be read as nightmare. This scene o f death haunts the narrator of this poem these men saw death every day and with the introduction war fare one could argue that death took on a whole new significance for them. The drawn out death of men expose to the gases will leave more of an impression of the intellectual of that of a quick death. More and more men had to be treated for post-traumatic tenseness disorder due to them not being able to deal with everything that they saw while they were enlisted the solider described here a slowly dying. (Line16) Lists all the actions that a person would do if their air supply was cut-off.Line 17-24This section of the poem describes a soldier with post-traumatic stress would think. The narrator describes this dream as smothering like he is the one that is suffocating rather than the soldier. There was little that cloud be done for the soldiers once they were expose done this gas and that made that people feel really uneasy. Like a devils sick of sin could mean that the soldier was as tired as the devil of the sin that he and others took part in. The bloods come gargling from the froth- corrupted lungs is a very descriptive film that would probably make anyone sick to their stomach if they actually had to see it first-hand. This is an image that would stick with someone for a long time, haunting their memories. It is these kinds of memories that can cause post-traumatic stress disorder.Lines 25-28Owen is referring to Jessie Pope when he says My friend. He is telling her that is she knew the reality of the war she would not be propagandizing it to young men. Pope prays on the young mens desire to be illustrious heroes without telling them the ramifications of enlisting Significance of the TitleThe title is significant because e it highlights the horror and reality of war especially on the first war. The war is reflected in the Latin word DULCE ET DECORUM EST PRO PATRIA MORI. This phrase can be translated as it is sweet and rite to die for your country. Owen states as an Old Lie and he illustrates this in the poem. His illustration of the reality war is that an incident of exhausted soldier studded through the mud of the soldiers. They are leaved the front line in order to rest for a few days in a safer place. However the group is attacked by mustard gas. One soldier was last in putting his mask. Owen describes the symptoms shown by7 the man as the poison slowly kills him.Tone of the PoemThe tone of the poem is harsh due to the diction. Coughing like hags, Curse through sludge Poetic Devices Bent double is an example of an hyperbole it conveys the feeling of exhaustion felt by the soldiers, were carrying heavy packs and being sleepless in the trenches. illustration Drunk with fatigue the feeling the soldier were having due to mustard gas effect Alliteration Knock-kneed coughing like hags, we cursed through sludge. piddle and impression of panic an urgencies. Simile Like a man in fire or lime to express the burning and blistering of th e pain caused by the mustard when it came into contact with their skin. Rhyme Sacks backs, sludge- trudge, boots-hoots

Thursday, June 6, 2019

The Guy Code Essay Example for Free

The Guy Code EssayTo be a man in numerous cultures to this day still means the same as it did long time ago, it has not changed much due to men still wanting the power, note, and holding on to that image of creation better than the other man. It all begins when the three-year-old boy is taught to be a man and is no longer able to cry or project emotion. He then will be interested in wanting to be better and stronger than his fellow classmates. This turns into having the pressure not except from your father but from hunting lodge in general to try out your masculinity. In somewhat cases just to prove one the young men result in different kinds of acts of violence if not to them selfs then towards others. All in all some resort to other measures as to hold the act of silence just to fit in and feel they are holding on to what is said to be the guy code. Whatever it may be growing up in todays society being a man is not as simple as I assumed it once to be.I do believ e there is a strong feeling of competing between most men, ranging from acting the best sports, having the most muscles, better jobs, nicer cars, etc. You would think it would be most equivalently to impress the ladies but Im afraid it is more of laborious to impress other males. Proving ones masculinity is rather quite interesting, being a woman I always saw these things happening I just neer really looked into it till now.As we begin to ask ourselves where this battle begins in a young boys life that he is shown to start to act like a man, psychologist like William Pollack argue that from an early age boys are taught to refrain from crying to suppress their emotions, never to display vulnerability. With that being said when a boy is 4 or 5 he is still attached very much so to his mother which it completely normal, knowing that it is ok to cry when he abides a scrape or a cut to show emotion during a storm. It is when the child is around 9 years of age that he begins to uplif t those dreadful words Be a man that usually come from the mouths of the father/ father figure in the young boys life and his angle of beholding things takes a turn. He then is confronted with other boys in school, the teasing and the act of fitting in begins to take a major role in the boys life, it pushes the young boy to want to be tougher or cooler than the other boys in his school. It turns into somewhat of a risk as to what choice the young boy will take to begin to prove his manliness.We should not be shocked as to hear where most of these boys get these ideas from, most will get it from there fathers, others from coaches, teachers, uncles, etc. Maybe when they hear things coming from their fathers it seems to have a deeper effect on these young boys, trying to prove himself to the eyes of his father and assimilate him proud of his little boy. The tougher and stronger you are the better you will be in life is how most males think in different cultures. As to coaches or P.E teachers set ideas into the kids heads, push harder, throw further, swing faster Giving them the impression that the tougher you are the more of a man you are, some coaches have at rest(p) as to extremes to call the boys wimps, sissys, feeling forced to take the hits and not showing emotion, just because thats what men do. So they try harder to be better to prove them selfs to these older, influential men in their lives.There will always follow the pressure of a guy proving to himself as well as to his peers how much of a man he is. No guy wants to be called gay or any other word that will affect his masculinity obviously when he is trying to prove how much of a man he is. So they make sure they wear the aright clothes, play the right sports, talk enough, and listen only when necessary. Basically anything that has to do with showing to much emotion goes out the window. If you ask a teenage boy what is the common dress down he would most likely say the answer is that is so gay No t necessarily does this mean homointimateity but by being called gay is being used as a kind of way to say you are not masculine enough. In the article it mentions that most men despite them proving there masculinity to impress a woman they strive to out show themselves in front of other men more. Its like they want to have each others approval more than anything.Some guys take proving there masculinity very serious and when they feel the respect or taunting of their masculinity is at risk they turn to desperate measures that most times involve an act of violence. Regardless if it may be towards the soul challenging their manhood or towards themselves, in some young men being bullied about their sexuality sometimes results in them taking their own lives. Ive herd of young boys having had enough with the teasing and bullying and decide to take their lives just to not go another day with other boys teasing them. When in other situations some men feel they need to prove just how power ful they are and seek a fight, while others watch just to show everyone just how strong they are resulting in them getting respect. This act of violence you will mostly see in thugs or gangsters. Others preform horrible acts of sexual violence among fellow members of a group, team or fraternity this is what is called hazing the new members. At times taking things too far and the frat guys end up hurting or even sending them to the hospital with savvier injuries. There is far worse scenario when these college guys preform sexual acts toward woman and others watch but go by the act of silence and not report the crimes and are lead to believe that they are men and shall not tell on one another.If one as parent raised their young boy different maybe things would be easier on him. One would think but in todays society what is taught at home will only do so much before the young boy is exposed to the reality of how men are in this world. I could go on and on to my son about how he can be his own man and express himself in the manner he chooses to, but once he steps out the door he will be confronted with other kids and that is when the urge to want to be better the only way he will be taught through these boys. So instead maybe one as a parent kind of ends up having no choice but to start at home and hope that what we teach our boys will guide them to be a good man with good standards. In conclusion proving you are a man in todays society seems to be very stress full and at times mogul take a toll on a few of these young boys. Maybe it is wrong how society is and the pressure these young boys face. It has been this way for many years and I highly doubt the presumption of what it takes to be a man will change any time soon. It was interesting to learn how the minds of guys think. The power, respect, and superciliousness in these men just to follow the so called guy code is very amazing but just how far will these boys and men go to prove there masculinity? Leaves m e to think how my sons will be and grow up to become after having had lived through school, college and work experiences.

Wednesday, June 5, 2019

the business model of Apples itunes

the blood line standard of orchard apple trees itunesEvaluate the business model of orchard apple trees itunes. In particular you should address-1. To what extent can the itunes business model be nominated as an ecosystem and what is the role of IT in enable the collaboration amid orchard apple tree, its economic partners and consumers?2. How does itunes comp ar with competitors?3. What new technologies could disrupt the current market by enabling a new form of business model?IntroductionBusiness model in a basic sense deals with the method of doing business in order to generate revenues by which a company sustains itself in the competitive market place ( (Rappa, 2009).According to (Amberg Manuela) analysis on medication industries, there are lots of media websites and companies following different business models f exclusivelyen prey to file sharing tools and peer-peer networks which throw overboard consumers to illeg onlyy copy and share the content for free. As a consequenc e , companies like orchard apple tree iTunes and Sony Connect gift come up with internet register business models based on pay-per-d letload and dep eradicateent on the engineering of the provider for whom long-term customer relations are very crucial and customers are allowed to use the digital media content particularly with regard to engine room of the supplier thus getting advantage and benefitting from selling ironware components be courtship the offer of digital media content advances it. These business models replace the traditional business models which are generally based on selling physical media.This paper shows the fair understanding of orchard apple tree iTunes business model for its dominance over the current medication market and tries to describe the business model with respect to ecosystem and compares iTunes with its key competitors in the market. The biological term ecosystem in this paper refers to the IT ecosystem. (Iansiti Richards, 2005) describes IT eco system as network of organizations that drives the creation, groundwork and delivery of In formation technology returns and emoluments. According to (Cusumano, 2008) the term Platform, is defined as Foundation product or key technology in a system like the PC or a web enabled cell phone and should have relatively surface technical interfaces and easily licensing terms in order to encourage other firms to alter complementary product and services. So this can be accounted to an ecosystem around the platform and the platform becomes more valuable when the external entities creative more innovations around it. This should cause more users to adopt the platform and more complementors to join the network.iTunes as an ecosystemOnline music hit a new milestone after Apple estimator,Inc.(Apple) launched the iTunes application in January 2001 follwed by launch of 1st generation iPod and 2 years later online music cut in in April of 2003.The two businesses, the production of MP3 playe rs and the online music shops were initially considered as different units and after the invention of new hardware iPod these two businesses were merged. iTunes is a parcel designed with an intuitive and user friendly interface and iPod is an hardware designed with an eye on fashion. These two together helped Apple to enter and succeed in the music player market infact actually cross promoting the iPod hardware device. Because of their service and innovation Apple retained to grow in the online music field in a better way when compared to its key competitors like Dell, Sony and Samsung( (Li Chang). According to (Schonfeld, 2009) statistics, iTunes have now sold 6 billion songs and 10 million different tracks are now available on iTunes. iTunes is software and iPod is hardware as give tongue to by (Li Chang) are two different business units and Apple conjucts these two different products into one new business model. Using ecology to analyze this model(iPod and iTunes) it has stu pefy a nice example for ecotone between two species to drive the music pains into new ecosystem. A strong platform is apparent from the combination of twain(prenominal) the software and the hardware. The below shows the evolution of new ecosystem with combination of two stand-alone ecosystems.Most companies today inhabit ecosystemsloose networks of suppliers, distributors, and outsourcers makers of related products or services providers of relevant technology and other organizations that affect, and are affected by, the creation and delivery of a companys own offering.. as said by (Iansiti Levien, 2004) shows how business industry can be closely compared to biological ecosystem. Like every indivi forked in the biological ecosystem every organization in the business ecosystem shares the fate of the network as a whole regardless of that members apparent strengths. Comparing this with the Apple business, iPod is non really an innovative technology by itself but the company create s a new ecotone for digital music where all the hardware(iPods) and software(iTunes) are related to it enhances its platform. According to (Koster, 2007) There is a continuous decline in the traditional sale of music sources like sell music stores and the on-going music industries are restructuring themselves by merging with other partners to face the loss of revenues and to adopt with the new business strategies and models in the music industry to repugn with the counterparts. Even in the digital music world today, legitimate music downloading is continuously changing. Initial music sites have very strong limitations on price of admission catalogs of music, on what could be through with the downloaded music, number of copies, time limits, where to copy. Though Apple iTunes works on this model, it is in(predicate) in negotiating a very large music catalog from the four labels from its music site. He says that one large advantage and success for Apple is because of its hardware d evice iPod where normally music is stored and playback. The revenues from iPods sales fall out to grow after the introduction of iTunes. Though Apple had gotten permission from four majors to store their music on its website for consumers to download by promising the procure protective cover authority DRM, it is now planning to get away with DRM because they make the downloaded or recorded music very cumbersome for the consumer. This is evident from (Johnson, 2009) article on web which says By the end of the quarter all 10 million songs will be DRM free in iTunes and iTunes plus, said Phil Schiller, Apples senior vice professorship of worldwide product marketing. The blog witten by (Vitalari, 2009) clearly examines at the 21st century business model adopted by Apple to become successful in the market. He believes that business platforms are the root cause for cumulative business performance. Apples competitive business platforms is the main drive for innovations like community f ormation, circumstances collaboration, social networking, ecosystems, real time analytics, transparency etc. The iPhone App store was launched in July 2008 and today iTunes store is a total set of all forms of the digital media including music, games, software application, podcasts and video assets . As his explanation, the driving factors for Apple success and points out that the effective business platforms have few key ingredients iPods, iphones are not just products alternatively they represent individual business platforms and they create an ecosystem surrounding the product which means they create a common understanding for business transactions, technical specifications, interface standards and requirements. With the iPhone this includes all of the sub-contracted manufacturers, but more importantly it includes iTunes, the app store and app developers.This results in creating a transparency which enables and facilitates hundreds of participants to collaborate asynchronously a nd independently. This leads directly to the fleck point, which is that the business platform then helps to generate untold business analytics for the platforms owner.This is because of the elements of the business platform are networked and generates valuable information about the product, ecosystem and participants. Apple used this analytics to fix, improve and enhance the product and finally delighting the customers. This in convolute creates a community of practice surrounding the business platform, as the collaborators learn how to make better things.IT in enabling collaboration with partners and consumersAs a cofounder of Apple, Steve Jobss slew was to create new and different products to consumers and his notion of one person-one computer became visionary responsible for Apples reputation for innovation and mission became changing the world by pitch the computers to masses (Richard D Vohr, 1998).Apple came back with reinvention of personal computer with macintosh in 198 0 after igniting the computer industry revolution with inventing Apple II and it is commited to bring the shell computing experience to all the fields starting from students, educators, professionals and consumers all around the globe with its innovative software hardware and internet offerings. This Apples mission statements indicates it focuses on innovation and personal computing experience( (Pearlson Saunders, 2009). Apple From 1987-1997 the company suffered due to some major internal problems which affected the strategic leadership and its operations but after Steve Jobss second turn as CEO, company fixed operational problems and regains its innovative leadership dramatically. Few multifariousnesss like manufacturing outsourcing and improving inventory became straight forward matching Dell, the industry leader.It fired to open industry standards rather than copyrighted hardware interfaces that it had maintained for 15 years and thus in a minor way Apples product schema be came more open( (West Mace, 2007).As per ( (Apple Computer, 2006) Apple derives its competitive advantage once again by its innovation giving iPod as an example. Apple entered the market with iPod in 2001and by end of fourth quarter of fiscal year 2005, iPods sales gained 33% of the total revenues. The factors which are accountable to their success and uniqueness are its computers based on its own operating system, which enabled further area of innovation.Its Mac OS operating system focuses on more simplicity and seen as graphically sophisticated. (West Mace, 2007)Recent trends have seen increasing strategy convergence between Apple and Microsoft .For its video game business, similar to its rivals Sony and Nintendo Microsoft buys the processor but designs its own hardware and software without licensing them to others.Meanwhile Zune, Microsofts music players try to compete successfully to attain equality with Apples iPod. This shows Apple pursued a vertically integrated strategy i n its music business. Vertical strategy is single firms controlling the sinless platform. Apple leveraging its Macintosh installed base to establish iTunes music store and building iPod business on top of that and now iPhone business shows its expansion into conterminous markets and this loyal installed base makes any company easier to branch into a related market and this becomes a lesson for the other companies and Apple aims at satisfying the costumer not just upgrading the costumers what they have today like the other companies do. When ATT decided to make offer to iTunes many other mobile industries criticized it for making too many concessions to Apple. collectable to this offer ATT gets benefit from Apple in two ways , one is Apple increases the average monthly bills for the customers who switch from ATT to iPhone and the second one is it causes existing populate to switch from existing carriers to ATT as its the exclusive carrier for iPhone( (The Apple iPhoneSuccesses an d Challenges for the Mobile Industry, 2008). Digital Record Management systems are uses to encrypt the selective information does not allow illegal or non authorization download of music and currently there are two main formats used for protect downloading of music. One is fairplay and the other is WMA. Fairplay is Apples proprietary technology where it secure the data encrypted in AAC( Advanced Audi Coding) format. WMA is Microsofts Windows media audio video encoding platform. iPods can play only those stuff which are secured through fairplay format and Apple has refuse to lincense this fairplay to other retailers and so it is difficult for iPod users to download music from other retailers other than iTunes music store. But recently Realnetworks in US came up with a package which allows iPod users resident in US to play secures music from Realnetworkss music store Rhapsody. Apple got furious with this and accused Realnetworks of Hacker tactics and ethical motive and reported to inv estigating on that for violating the intellectual rights. If apple is capable of putting an end to such violations then the indispensability of fairplay could be established( (The iTunes music store does challenger law hold the key to unlikable shop?, 2004)According to insights into IDCs lifesciences by (Swenson Golden, 2005) Apple products are getting attracted by the life science researchers who actually migrated from linux and unix platforms because of the dual nature of Mac OS and its estimated historically that the life scientists have been twice or thrice more likely than the average computer user to Apples Mac platform as client computer thus representing attractive market for Apple. It has announced about its collaboration with airlines which includes Air France, Continental, Delta, United and KLM to integrate the in escape valve entertainment systems with iPod and taking the current entertainment provided in these airlines to a next level for better travel experience( ( Apple_Partners_with_Airlines_for_iPod_Integration, 2006). Sets Apple as an interesting example for not being an open source model in its business strategies but is thought b of being a highly proprietary company from its preceding years. Now it has jumped into open source and have started projects both inside and outside its corporate firewalls. Apples OS X was a open source because it was based on Darwin. Its developer website said that Apples open source projects let key developers to customize and enhance Apple software and through this open source models it allows Apple engineers to collaborate with open source community to come up with better and more reliable products (Goldman Gabriel, 2005). On September 2007, Apple and Starbucks announced their collaboration on Apple allow costumers at Starbucks wirelessly browsing, previewing, buying and downloading music from iTunes music stores at Starbucks on their iPods enhancing Starbucks retail coffee experience by helping customer s with discovering new music instantly (Rothman, 2007). These examples shows how Apple is spreading the digital media revolution with its technologically profound products. Apple believes in fully integrated and completely digital learning environment which makes contents to move from from application to another and easy to collaborate and share ideas. Integration even reduces the burden of technology challenge. So Apples IT team rather than spending time and property on how to get things working feels it worthwhile to dedicate the same on providing capabilities, innovations and resources for its institution (Everything Apple means everything just works).iTunes and CompetitorsThe majors competitors for Apple are Google and Microsoft gage and other competitors include Dell, Hewlett-Packard, Fujitsu, Samsung Electronics, Sony and Toshiba. Apple is designing software and hardware systems that delivers a greater user experience. Google is giving away operating systems to companies tha t license windows mobile today. Microsoft take to think about their business models to compete in such a race where it probably has to decide whether it wants to compete in devices or operating systems and doing both is again at a risk which requires business models that are outside its core competencies( (The Apple iPhoneSuccesses and Challenges for the Mobile Industry, 2008). There is a partial collision between Apple and RIM in smartphone business in which Apples device is a entertainment centric whereas RIMs product is a communication centric.Though each company is increment into each others space Apple is got the advantage because infrastructure establishment would be too large for RIM and beside that RIMs image is all wrong for that instead it is a good deal better to defend and grow its market by adding more features and types of business communications to Blackberry. Comparing it with Nokia, Nokias challenges are more about challenges. They sell hundred of millions handse ts every year at low costs. But without it, Nokia will be really hard pressed to match with the iPhones user experiences. Competitors such as Diamond multimedia, with its Rio make portable media players were successful in the market until Apple displaced them and all the credits for such a domination goes to the business model of the company by offerings users a seamless music experience by combining its iPod devices with iTunes and online iTunes store. Users were taken away by its value proposition and Apple had to negotiate deals with the major record companies to establish the worlds largest online music library, there giving the twist for the company to earn most of its revenues by selling iPods while using the integration with the on online music store to protect itself from the competitors( (Osterwalder Yves, 2009).Smartphone users are going to increase in number in the next few years increasing in the PC functionalities supporting data services and voice and this is going t o drive smartphone markets and Apple launching the iPhone which meets most of the required functionalities made it to third position in the global smartphone market in the third quarter of 2008. As there is rapid change in the technology there is introduction of new products with competitive prices, features and performance characteristics by all the competitors and out of all, mobile communication industry highly competitive with well funded and experienced competitors. For example in 2009, Nokia launched a new online media store in disputation to Apple and this has resulted in price erosion which is now threatening to lessen the market share of the company( (DATAMONITOR, 2009).What new technologies could disrupt the current market by enabling a new form of business model.Apple has become the leader in the music world revolution and it justifies for its closed source system, keeping its digital music platform proprietary making it incompatible by other system by saying that it was the main reason in convincing its music labels and artists allowing them to sell their songs through iTunes assuring that those would not be pirated. But many analysts claim that that closed system was the reason for its previous failure in the computer business and Microsoft gained the masses with their open systems and now that is being seen as a gamble in this highly cometetive technology world (Williard, 2005). According to survey done by Rubicon Consulting Inc on the Apple iPhone users shows that about 43 portion of the iPhone users feels that the device would be more elegant if there is a physical change to the iPhone by adding adding a keyboard or a keypad either by making the device smaller or larger and about 40 percent of the users complain about the browser problems and the notably with those using Adobe flash and this shows that mobile data devices has always been segmented and its impossible for any single hardware design to please everyone. This could be an opportuni ty to Apple to increase its share by serving those customers by giving more importance to value propositions for their products which is again a part of business model and at the same time its an opportunity for its competitors to steal that share by addressing segments Apple failed in( (The Apple iPhoneSuccesses and Challenges for the Mobile Industry, 2008). Apple corporation itself has many problems but loss of competitive differentiation due to its Enterprise sytem is not counted in that because of its strong brand and its distinct operating system. For many of the other computer manufacturers cost and service are more vital for their differentiation than their products but for Apple this seems to be a unusual case says (Davenport, 1998). disruptive Business Models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries (Osterwalder Yves, 2009). ConclusionAccording to Sankar Dhinu, Apples senior doubl e-decker of Emerging applied science, to be competitive in worlds high tech industry, one should make use of the facilities like available economic advantage of the manufacturing and distribution and Apple success goes with its interaction with dozens of trading partners , starting from resellers to distributors and OEM manufacturers which in turn helped it to form a global supply chain. Due to increased competition Apple is also facing many pressures and already working towards less limitation and freer access of digital music. Thus majors themselves are getting involved in those changes and Apples CEO Steve Jobs has called for an end to DRM because they make use of downloaded and recorded music very inconvenient and cumbersome for the consumer.( (Koster, 2007)BiblographyAmberg, M., Manuela, S. ANALYSIS OF E- demarcation MODELS FOR DIGITAL MEDIA .(2006). Apple Computer. 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ENTERING A MATURE INDUSTRY through INNOVATION APPLES IPHONE STRATEGY.Williard, C. (2005). Apple worms its way into the music industry.